Bobby Shmurda is back in the news, but not for a chart-topping single. The rapper recently canceled his Still Alive Tour, which was set to begin next week and run through mid-June. Fans were left disappointed, and now, the reason behind the cancellation is sparking debate online.

Shmurda took to Instagram to share screenshots of heated text messages between himself, his manager Big Gwop (Sergio Patillo), and booking agent Philip Stengel. In one of the texts, allegedly from Stengel, the tone was aggressive. “Hey bitch lmk if you need the book mailing address to sue me,” he wrote. “And anytime we can run the fade ain’t no bitch here you ain’t gonna talk to me like you have been.”

Shmurda’s post revealed a strained working relationship. While his manager tried to smooth things over, the damage seemed done. The discussion also touched on ads that were not properly distributed on social media. Though both sides later exchanged apologies, the frustration remained. At the end of his post, Shmurda included a strong message: “DON’T BLAME A CLOWN FOR ACTING LIKE A CLOWN. ASK YOURSELF WHY YOU KEEP GOING TO THE CIRCUS.”

In his caption, Bobby Shmurda apologized to fans and said he takes full responsibility. He also warned others in business to stay involved in every detail. “Don’t leave nothing in no one hands… nobody’s gonna treat your work like it’s you,” he wrote. He hinted at upcoming legal action and reflected on the costs of mismanagement.

Stengel later responded with a statement of his own. He claimed that poor ticket sales were the real reason behind the tour’s cancellation. “Let’s be clear: the tour was canceled because average ticket sales across markets were 10 per city,” he said. “The problem wasn’t promotion—it was demand.” He ended by wishing Shmurda luck “on the club circuit.”

The situation highlights how much more goes into success than just talent. Clear communication, strong marketing, and real fan demand are all essential parts of the process.

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