D’Banj’s C.R.E.A.M platform and MTN Nigeria have officially launched the “MTN Best of The Streets” project. The new initiative aims to discover and showcase talents from grassroots communities across Nigeria.
This year’s edition promises to be bigger and better. Over 2,500 creatives are set to be rewarded and showcased. D’Banj shared that the C.R.E.A.M platform offers solutions for talents, creatives, and entrepreneurs. It helps them showcase their skills and monetize their content with ease.
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According to D’Banj, the platform has already changed many lives. With the new distribution arm and creative grants, it now offers even more support. This year, the team plans to search for talents on the streets and campuses across the country.
The launch event took place at the MTN office in Ikoyi, Lagos. It had many notable guests in attendance. Chris Anokute, the music executive who discovered stars like Katy Perry and Rihanna, was present. Other guests included Muni Long, Dandizzy, P.Priime, Matthew Ohio, and Lagos Commissioner for Youth, Mobolaji Ogunlende. Obi Asika and other industry leaders also attended.
There were important conversations at the event. Stakeholders shared their views and discussed how the project would impact young creatives. Many agreed that the initiative would create real opportunities for fresh talents.
With MTN and D’Banj working together, the future looks bright for creatives across Nigeria. The search for the next stars has officially begun.
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