itsmedagash has earned a place on Spotify’s Top Hausa 100 playlist with “Burouba,” released on August 10.

The record is one of a cluster of August releases that have moved onto the playlist quickly, arriving within days of singles from Shepxy Afroboi and Usman Bee.

Playlists like this one have become a genuine discovery engine for Arewa artists working outside the traditional Kano studio system, offering a route to listeners that does not depend on radio rotation or Kannywood placement.

The Arewa music scene has spent 2026 pushing further onto streaming platforms, with a new generation of Hausa-language acts building audiences alongside established names like Hamisu Breaker and Umar M Shareef.

Newer acts including UK Boy and DJ AB have shown how far that route can carry a record.

“Burouba” by itsmedagash is available on all streaming platforms.

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